Thank you for Visiting the National Center to Reframe Aging Conference Booth!
Thank you for visiting our team at GSA's ASM 2025 in Boston, MA! We were thrilled to share opportunities with you to apply the principles to reframe aging in your daily communications.
Changing culture is key to improving the polices, programs, and resources to support all of us as we age, and we are excited to have you join in this work. Explore our website on the tabs above or check out tips below on how the National Center to Reframe Aging team can help you to get involved:
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Climb Aboard the Caravan
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Caravan is the National Center’s bi-monthly newsletter. Six times a year, we share information, ideas, and inspiration to help our fellow travelers on our journey to improve the public's understanding of what ageing means and the contributions older people bring to society. Click here to sign up today!
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Online Learning Center
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In our Learning Center you can find a library of learning resources, including toolkits, courses, webinars, and podcasts.
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Frame of Mind Videos
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Visit us on YouTube to see our Frame of Mind video series. These are 2-minute videos give a brief overview of the principles to reframing aging and how changing the way we talk can shift attitudes about aging.
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Stories From Our Partners
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Across the country, organizations and advocates at the local, state, and national level are using the tools of the National Center to Reframe Aging to change the way they communicate about aging. We are pleased to share their success stories and hope they inspire you to become part of the movement to change the way society thinks about aging.
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Reframing Aging in Multisector Plans: Strategies for Impact
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Multisector Plans on Aging (MPAs) are essential for creating communities where we can all age with the resources we need. How do we ensure these plans reflect the realities of aging and dispel stereotypes of aging? During this webinar Pennsylvania Department of Aging Secretary Kavulich, Maryland Department of Aging Secretary Roques and Torshira Moffett from the Center for Health Care Strategies (CHCS) joined the National Center to Reframe Aging to discuss how states are applying principles to reframe aging in their MPAs and community initiatives. Access the archive here.
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Framing Our Lived Expertise: Telling Stories of Ageism to Inspire Change Webinar and Tools
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Storytelling is a powerful tool. But how we frame our stories informs whether they foster understanding, shift perceptions, and inspire change. This webinar will help you think about how to talk about your experiences with ageism in ways that raise awareness and inspire action. Check out the webinar archive and discussed resources posted in our learning center to discover how framing lived expertise with ageism can make stories more impactful. Access the archive here.
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New Responding to Opinon Pieces Toolkit
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The National Center to Reframe Aging developed the Responding to Opinion Pieces Toolkit to pave the way for us all to answer constructively. In this toolkit, you will find talking points, advice on writing a letter to the editor in response to an article, a quick start guide to reframe aging with tips on how to apply the principles to reframe aging, and a webinar archive on how to apply these tips to maximize audience reach.
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Advocacy Toolkit
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This toolkit supports advocates apply evidence-based communication strategies from the National Center to Reframe Aging to advocacy efforts.
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Communication Best Practices Guide
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This comprehensive guide uses the evidence-informed findings from the Reframing Aging Initiative and the best practices guidance from the APA, AMA, and AP style guides to show you how to apply age-inclusive, bias-free language in your communications. To make it easier to identify wording that can be improved, we point out terms to avoid and offer terms to advance.
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Sessions Highlighting the Principles to Reframe Aging at GSA 2025
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Check out these sessions highlighting the power of reframing aging at GSA 2025.
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Follow us
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The National Center to Reframe Aging invites you to follow us on our five social platforms. Connect with us for the latest news and updates!
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Partner with us
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In addition to the variety of resources we offer – webinars, toolkits, best practice guides, etc. The National Center to Reframe Aging is working with a growing network of organizations transforming the way we talk about aging. The National Center offers presentations, educational opportunities, support on multisector plans on aging, and community initiatives. Our most popular products are our generation's work presentation, core elements to reframe aging training series, and partnerships on community initiatives. Reach out to our team at reframingaging@geron.org to learn how we can support your organizations goals today!
We hope these resources will be helpful to jumpstart your reframing efforts today! Please reach out to our team at reframingaging@geron.org if you have any additional questions regarding the National Center to Reframe Aging and the movement to reframe aging.